Among the many reasons for the continued success and growth of the Grand Traverse region’s lodging and tourism industry is the superior quality of the properties – and the people who own and operate them.
Alex Mowczan, president of Cambria Suites in Traverse City, isn’t just a local force in the tourism sector – he’s known across the state and the U.S. as a leader in the travel and tourism industry. He serves as vice-chair of the Michigan Lodging and Tourism Association, and for seven consecutive years Cambria Suites has been honored as Hotel of the Year by its parent company, Choice Hotels International.
“That really means a lot to us,” Mowczan said. He opened Cambria Suites in 2009 and it quickly raised the bar for resort properties in the region. It features 92 all-suite units that offer separate bedrooms and sitting areas, multiple flat-screen TVs and high-speed fiber optic internet service. Its Reflect Bistro & Lounge has become a destination eatery both for its guests and local residents.
It continues to impress, as Cambria Suites is consistently ranked among the area’s top resort on the popular website TripAdvisor. Cambria is the flagship of Mowczan’s Summerside Properties group, which includes the neighboring Best Western Plus and the nearby Comfort Inn. Mowczan is proud of all three properties and the nearly 100-employee team that they employ. The Best Western, which recently underwent a $3.2 million renovation and upgrade, was the awarded the M.K. Guertin Award last year for top properties in the chain, and will receive a similar honor later this year. The Comfort Inn has also ranked in the top five percent of properties in that chain for the past nine years.
Mowczan credits the work of his staff for the consistently high ranking and numerous awards across the Summerside group. He says that the 2017 season has been another outstanding year for the local tourism sector.
“It’s been an excellent season so far,” he said. “The National Cherry Festival keeps getting bigger and bigger every year, the Traverse City Film Festival is right around the corner….it’s all good!”
Mowczan says being part of the Traverse City Area Chamber of Commerce is also among the factors in his success. Cambria Suites hosts numerous Chamber events including Business After Hours, and member gatherings for key decision-makers including Congressman Jack Bergman, Gov. Rick Snyder chief energy advisor Valerie Brader and others.
The Chamber’s ability to bring in key officials and state and national leaders is important to the region’s business community, Mowczan said. The Chamber’s involvement is securing increased funding for the Pure Michigan tourism marketing campaign – which now totals some $34 million annually – is also of critical importance to the region, along with its efforts to bolster air service to Traverse City.
“The Chamber’s unwavering support of Pure Michigan funds is really important to our area,” he said. “The Chamber really works hard to promote Traverse City as a business-friendly destination.”
Learn more all about all three properties in the Summerside group by visiting its website at http://www.traversecitylodging.com/